Enterprise-Grade Revenue Leadership. Startup-Friendly Pricing.
Scale faster with a proven revenue executive without the $300K+ salary commitment.
Your revenue engine is stuck. You know it.
The symptoms are clear. The cost of inaction is crushing. But hiring a full-time CRO isn't the answer—yet.
Pipeline Feast or Famine
Revenue is inconsistent. You're closing deals, but can't predict next quarter's numbers with confidence.
Siloed Revenue Teams
Marketing, Sales, and CS operate in separate worlds. No unified strategy, no shared accountability.
Stuck at $5-15M ARR
You've hit a plateau. What got you here won't get you to $50M+, but you don't know what to change.
Expensive Experiments
You're spending $20K+/month on tools, ads, and headcount—without a clear ROI framework.
No Revenue Playbook
Your growth is founder-led or rep-dependent. You can't scale what isn't documented and repeatable.
Can't Afford a $300K CRO
You need executive leadership, but can't justify the salary, equity, and 12-month ramp time.
The Solution: Fractional CRO / CSO Support
I step in as your Fractional Chief Revenue Officer to design, build, and operationalize your entire revenue engine — strategy first, execution always.
You get senior revenue leadership without the cost or commitment of a full-time executive.
Why fractional beats full-time?
1/3 the cost of a full-time CRO
Faster impact with proven frameworks
No long-term hiring risk
Objective, operator-level perspective
Flexible engagement as you scale
What do I help you build?
A predictable, scalable revenue engine that doesn't depend on heroics, luck, or your personal involvement.
Unified revenue strategy
Align Marketing, Sales, and Customer Success around a single revenue goal—with clear metrics, shared accountability, and weekly sync points.
- Revenue model & forecasting framework
- ICP refinement & segmentation strategy
- Channel prioritization (inbound, outbound, partnerships)
- Customer acquisition & retention economics
Predictable Pipeline Machine
Build a repeatable system that generates qualified pipeline every week—not just when your best rep has a hot streak.
- Lead scoring & qualification criteria
- Multi-channel outbound sequences
- Conversion rate optimization (landing pages, demos, close)
- Weekly pipeline reviews with action plans
Sales Playbook & Enablement
Document what's working, train your team to execute, and scale without losing deal velocity or quality.
- Discovery, demo, and closing scripts
- Objection handling frameworks
- Pricing & negotiation guardrails
- Onboarding & ramp plans for new reps
Revenue operations & stack
Stop paying for tools you don't use. Optimize your tech stack, automate reporting, and free up 10+ hours/week.
- CRM optimization (HubSpot, Salesforce, Pipedrive)
- Automated dashboards & reporting
- Tech stack audit & consolidation
- Attribution modeling & ROI tracking
Ready to break through your revenue ceiling?
Let's diagnose what's holding you back and build a 90-day action plan to get your revenue engine humming.
Schedule Your Revenue Engine Diagnosis30-minute call. No pitch. Just actionable insights you can use today.
How we work together?
Every engagement follows a proven 3-phase framework, customized to where you are today.
Choose Your Engagement
Flexible options based on where you are in your revenue journey.
Strategic advisor
Best for: Early-stage founders who need guidance, not execution
- 2x monthly strategy sessions (60 min)
- Revenue model & ICP review
- Async Slack/email support
- Quarterly business reviews
Fractional CRO
Best for: $2-15M ARR companies ready to scale
- 2-3 days/week hands-on execution
- Full revenue engine buildout
- Team coaching & enablement
- Weekly performance reviews
- CRM & RevOps optimization
- Unlimited async support
Interim CRO
Best for: $10M+ ARR companies with complex go-to-market
- 4+ days/week embedded leadership
- Multi-channel GTM strategy
- Sales hiring & team scaling
- Board-level reporting & forecasting
- Enterprise sales playbook
- Full-time CRO transition planning
All engagements include: Strategic planning, implementation support, ongoing optimization, and async communication. Month-to-month agreements. Cancel anytime.
Frequently Asked Questions
How is this different from hiring a full-time CRO?
A full-time CRO costs $250K-$400K+ in salary, benefits, and equity—with a 6-12 month ramp period. I deliver executive-level strategy and execution at 1/3 the cost, starting day one. You get proven frameworks, no ramp time, and the flexibility to scale up or down as you grow.
What if I already have a VP of Sales?
Perfect. I work alongside your VP of Sales to build the strategy, systems, and playbooks they need to succeed. Think of me as the strategic layer above execution—I design the engine, coach your team, and ensure Marketing, Sales, and CS are aligned.
How hands-on are you?
Very. I'm not a consultant who writes a deck and disappears. I'm in your CRM, on your calls, reviewing deals, coaching reps, and running weekly revenue reviews. You'll see me as an extension of your leadership team.
What if we're not ready for this level of investment?
Start with the Strategic Advisory package ($5K/month). We'll diagnose your biggest revenue bottlenecks, build a roadmap, and you can upgrade to Fractional CRO when you're ready to execute.
Do you work with early-stage startups or only growth-stage companies?
I work with companies from $2M-$50M ARR. If you're pre-$2M, the Strategic Advisory package is a better fit. Post-$15M, we typically move into a Revenue Transformation engagement to support multi-channel GTM and team scaling.
Stop guessing. Start scaling.
Your competitors are moving faster. Your board wants predictable growth. Your team needs a clear plan.
Let's build the revenue engine you need to win.
Schedule Your Revenue Engine Diagnosis